Social Media Marketing

Nearly Half Of Companies Say They Don’t Have The Digital Skills They Need

Nearly Half Of Companies Say They Don’t Have The Digital Skills They Need

The companies that think their employees’ digital IQs are unimportant are probably few and far between. After all, in just…

How To Boost Your Business Using Video Marketing

How To Boost Your Business Using Video Marketing

Video marketing is fast becoming the go-to method for marketers who are looking to boost business sales. You can see by…

Find Your Customer’s Urgency

Find Your Customer’s Urgency

Imagine… you’re talking to a customer, eager to close the sale. You’re ready to move things forward, but your customer…

Ford South Africa Reacted Badly In A Crisis

Ford South Africa Reacted Badly In A Crisis

In December 2015, Reshall Jimmy burnt to death in his 1.6-litre EcoBoost Ford Kuga in South Africa. Since then a…

The Wrong Way To Introduce People Over Email

The Wrong Way To Introduce People Over Email

When I was young and just starting out in my career, one of the networking principles I followed was the…

Messaging Apps Are Changing How Companies Talk with Customers

Messaging Apps Are Changing How Companies Talk with Customers

H&M: So how would you describe your style? Me: Classic. H&M: Perfect! I’ve just created a custom style for you….

4 Creative Ways to Use Instagram For Business

4 Creative Ways to Use Instagram For Business

Is your business using Instagram? Want to learn how to be more creative with Instagram? By making the most of…

How Nescafe Dolce Gusto Quadrupled Engagement By Listening To Coffee Lovers On Social

How Nescafe Dolce Gusto Quadrupled Engagement By Listening To Coffee Lovers On Social

How do you build a social brand that truly resonates with your customers? That was the question face by Nescafe Dolce…

What Makes Up An Effective Social Media Strategy

What Makes Up An Effective Social Media Strategy

We’ve all heard it: social media is one of the most effective channels for advertisement and it can help you…